Hey!
I’m Shoni. A designer, writer and educator dedicated to helping you create content that makes an impact.
I care about education, social justice, and creating a sustainable future.
We’re at a moment in time where we have an unprecedented opportunity, and indeed a responsibility, to leverage design and technology to do better.
I believe, equipped with the right tools and know-how, that together we can create a brighter world.
She’ll be apples.
I was born and raised on the ‘Apple' Isle’, in lutriwita, Tasmania’ - an island known for its heirloom apple varieties. The crunch of a fresh apple is hard to beat, but what I love most about living here, is its wild and rugged beauty.
It was nature and all its wonders that I missed most when I moved to the city and worked for Apple. At the time, a friend thought I worked at a green grocer selling different apple varieties! However, working on the floor of Australia’s busiest Apple Store, my reality couldn't have been more different.
Witnessing people queue overnight for the launch of the iPhone and watching their awe struck faces as they experienced a touch screen for the very first time, was life changing. I knew then that EVERYTHING was about to change. With an insatiable curiosity and desire to make a difference, I buckled in for the ride. The rest is history.
Anna Murphy - Founding Partner and Director - Threatened Species Conservancy.
